Z Series BMW announces Design Pure Impulse Package for the Z4

[south]

Press release:

Sporting aesthetics at its best: Design Pure Impulse equipment package for the BMW Z4.

"With its classic roadster proportions, the BMW Z4 is in equal measure the embodiment of sporty driving pleasure and premium elegance. The Design Pure Impulse equipment package available as from September 2010 offers the perfect opportunity to emphasise the two-seater’s sporting aesthetics in a particularly intensive way. It comprises an exclusive combination of colours and materials featured on interior elements, specifically emphasising the vehicle’s dynamic character. The Design Pure Impulse equipment package can also be combined with a new, likewise exclusive body paint colour.

The most significant feature of the Design Pure Impulse equipment package is the choice of precisely matching interior colours and materials. Like the equipment package Design Pure White, which accentuates the roadster’s premium elegance and was already presented at the launch of the BMW Z4, the package’s configuration is based on the recommendations of the BMW design team. Exclusive components of the Design Pure Impulse equipment package are the black Alcantara / Nappa leather sports seats Circuit with yellow colour accents, a black Alcantara surface décor with a yellow contrast seam on the front seat passenger side as well as high-grade BMW Individual interior trim strips in a black piano lacquer finish. The sporting ambience is complemented by an anthracite BMW Individual roof lining, yellow Alcantara inserts in the door linings, the lower section of the instrument panel also in yellow as well as structural fabric car mats. The arm rests on the centre console and in the doors are covered with high-quality black Nappa leather. The body colour plain Atacama Yellow is available exclusively for the Design Pure Impulse equipment package. Alternatively, there is an option of Alpine White, plain Black, Space Grey metallic, Titanium Silver or Sapphire Black metallic."


Best regards,
south

 

[ree]

Reminds me of the fantastic Individual editions available for the former Z4. The Alcantara inserts looking awesome…

 

[klier]

Banana yellow, lovely

Are there any pics of the interior other than the inside of the door? From what I read here, it should be very good looking...

 

[LaArtist]

I like the exterior colour..but the puke yellow interior.. ??
No thnx

 

[south]

Banana yellow, lovely

Are there any pics of the interior other than the inside of the door? From what I read here, it should be very good looking...

Here ya go:

Best regards,
south

 

[SKY]

Lovely, best BMW on sale right now.

 

[klier]

Looks crazy good

Thanks South!

 

[Human]

Never thought yellow could look that good. I like 100%

Maybe it's just me...BMW somehow has the ability to create color combo's that makes my mouth water, like looking at nice food on the food channel.

 

[ree]

Looks crazy good

Thanks South!

It does! Quite strange colour - but yellow fits always to a sportscar!

 

[bmwownage]

Reminds me of the E46 Z3. Nice colour.

 

[Osnabrueck]

Quite possibly the worst color you could get on this car behind pink and taxicab beige.

 

[Monster]

Quite possibly the worst color you could get on this car behind pink and taxicab beige.

Yeah I agree, it just doesn't work on the design, perhaps metallic or pearl yellow with blacked out grill, and grey rims will work better.

 

[Zafiro]

Available for sale in the Summer of 2011 is a brand new package from BMW for the Z4, furthering its individual cred. The package first and formost comes with the stunning Mineral White metallic exterior color that M3 owners have been raving about for some time now, and will maintain its exclusivity by only being available on the Z4 as part of this package. Alternatively, people purchasing this package can also choose any other normally available exterior color for the Z4.

On the inside, the leather stiched seats and dashboard come in a new color, Cohiba Brown with contrasting Lotus White seams. The rest of the interior it fit with black leather featuring seams in Umbra, Fineline Anthracite wood. Sports seats are standard.

The car is being revealed to the public at the Geneva Autoshow, here are the official pictures of the car below but keep your eyes peeled as we will update with live pictures of this car from the show tomorrow!

 

[Merc1]

What a gorgeous little roadster. The BMW Z4 is just stunning.


M

 

[Michael]

Love the car, always have, but not that yellow.

However, I would definitely love to have that little white one in my garage.

 

[mike.blueberry]

worth noting about the design pure impulse, unlike design pure white, the whole upper part of the dashboard, and of the door interiors are not covered in leather although the website configurator shows that they are. a detail maybe but it adds alot to the luxurious/special feel, smthg bare plastic can't compete with imho.

Mike

 

[klier]

^ It's probably an option, and usually very expensive at that...
But your'e right, leather and plastic don't compete.

 

[mike.blueberry]

how do you guys feel about the white seats of design pure white? imho, it's the most beautiful interior, but white will become dirty and is too flash.

yesterday i looked at examples at the dealership, i can safely say that no configuration works for me except design pure white with gray seats instead of white.. doesn't exist..


Mike